How To Successfully Promote Affiliate Marketing On Your Blog
Affiliate marketing is something that anyone with a website has thought about at one time or another. It is a great process of earning extra income by simply promoting other people’s products. The trouble is, how can you successfully promote affiliate marketing on your blog or website so that it is worth your time and effort? It’s no secret that making money with affiliate marketing is hard. In addition, there are so many different payment methods of affiliate marketing that it is hard to keep track of what you are doing and where the money is coming from.
The good thing is that deciding to become an affiliate marketer is half the battle. Once you commit to the affiliate marketing lifestyle then you can start making money. You will be able to learn, and do, so much more simply because you are committed to the business. You need to remember that being successful with affiliate marketing takes a lot of time and effort.
Affiliate marketing isn’t a get rich quick scheme. You aren’t going to be sitting on a private yacht drinking mai tais in a few years. No, you are in this for the long haul and it will take time to build your business. If you already have a website then you are a step ahead of the game. If you are getting traffic on that website then you are two steps ahead. If not, then you need to get a website and start doing things to help you get more visitors to your website. Generally, writing articles to generate traffic is one of the best ways to get viewers on your site. You can also create videos and post them. Thus creating a video blog or Vlog instead of the traditional blog. Either way, the point is that you need traffic in order to promote affiliate marketing.
It’s simple. The more people you have visiting your website the more people you have that can potentially purchase one of your affiliate products. The more people that purchase your affiliate products the more money you make. Therefore, get more people on your site! Therefore, here are 3 ways you can successfully promote affiliate marketing on your blog or website. Simply start following these practices, along with anything else you can learn, and you will be much more likely to start making affiliate sales.
1 – Describe The Products
When you decide to promote a product, your description of the product will likely be the difference between sales and no sales. How you describe that product to your readers will determine whether or not they want to buy it. You are a salesman. You are selling a product that belongs to someone else and they are paying you a commission. The amount of the commission will vary from place to place. However, if you sell my eBooks I’ll give you 100% of the sale! Either way, you are a salesman. That means you need to learn how to sell. You need to convince your readers that they really need the product. Therefore, start taking some sales courses and reading all you can about how to sell things to people. However, for now, here is a basic crash course.
People buy things for two reasons either because it makes life easier or because it takes away pain. It turns out Freud was right. Humans are motivated to increase pleasure and decrease pain. Therefore, when selling, it isn’t simply enough for you to point out everything the product does. No, you need to show what the product does for your customer. What is it helping them get or what is it helping them avoid. One of my favorite things to remember when selling is the following quote:
“You’re not selling a hat, you’re selling a warm head.”
If you understand that, then you will do fine. If not, seek to understand it. Then you can start selling.
Your readers will take your word for it. If you sound educated and have a great description of the product features and what it can do for them then they will be more likely to buy. Doing this will take time and effort. You will need to write and make sure you have some good pictures, or even videos, so that they can see the product in action. Do this, and you will also keep people on your website longer, which will help your website ranking and thereby get you more traffic. It is a circle of ever-positive events. Therefore, take the time and effort to make it good.
2 – Share Your Experience
People like to hear what other people think about things. This is why word of mouth is the most powerful referral tool in the history of sales. People trust other people’s stories and experiences. Even if they don’t know you, if you write about your experience with a product then they will be more likely to listen. The reason is because they will see that you are invested in the product. This investment makes them feel like you care about whether or not they own the product. You aren’t simply putting a product up there and waiting for the money. No, you care about whether or not this product will help your customer.
They will see this and instantly bond with you. Your experience will open up their heart and help to lower their defense shields especially if you relate to them. Therefore, when writing about your experience with a product, try to use some broad terms and experiences as well as some specific examples. This way you will be sharing your personal experience and relating to your readers. If you consistently put out good content that your readers can relate to and believe in then they will really begin to trust your experience. They will be more likely to stay on your site and become loyal followers and potentially customers.
It is also a good idea to include some graphs and statistics. People like to see facts and data. They like to compare products to one another and make sure they are getting the product with the features that will be more beneficial to them. Therefore, consider using a product comparison table so you can showcase different models of the same product or products that are similar to each other. This brings us to the third way you can help promote affiliate marketing on your blog.
3 – Compare Products
Some affiliate marketing strategies will tell you to avoid promoting more than two of the same product. As in don’t promote several different types of flashlights. The reason is because they think you’ll look superficial by describing all of them as either good or bad. How can so many be good? However, don’t be fooled by this. The perceived value of flashlights, or any product, will vary from customer to customer depending on their needs. Therefore, promoting several similar products is encouraged and is a great way to get more people to your blog.
Get a good product comparison table and use it to show the similarities and differences between the products. Different people will want different features so by having multiple options you will increase the amount of people who can potentially purchase your affiliate products! However, be careful not to be one-sided. You need to have an opinion and make sure to explain the opinion. If all of your products are amazing then people will think you are only promoting “good” products to make money.
Make sure you have some products you don’t like as well. However, remember, that simply because you don’t like it doesn’t mean no one else will. Therefore, state why you don’t like it and then state that people with other needs would like it. This way you will still be able to get a sale from that affiliate product. It will also show your readers that you aren’t simply promoting products to make money. They will appreciate your detail and the fact that you showed different products to fit different types of people. This will also help to increase your potential customer base.
When promoting products try to stay within the same niche, or group. This way everything on your website will be cohesive and people will easily be able to flow from one page to the next. In addition, remember that to successfully promote affiliate marketing on your blog you need to dedicate time and effort. It will take time because you are building a business. Continue educating yourself and keep plugging away. Do your best to describe the products well so that people will see why they need the product. Incorporate your experience with the product so that people will bond with you and start to trust your website. Then compare products with other similar products so that people will see that you aren’t married to one brand. Following these three steps is a great way to promote affiliate marketing on your blog.
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